About Us

INCEPTION OF PALSH

Driven by this passion to express the ingenuity laced with comfort, Palsh took shape in the early months of 2017. The brand, Palsh, started under the expert guidance of a young and passionate textile designer Pallavi Yadav. A textile design graduate from Pearl Academy of Fashion, Delhi, Pallavi watched her dream of fusing creativity, comfort and style come alive through her label.

During her intensive work experience as a skill trainer exclusively for home based women workers as a step towards their self sustenance. She also has the privilege to represent her previous fashion house at Premiere Vision Paris. Her Vision was further led by the Central Staff Training and Research Institute established by Government of India as a Design Executive. She was amazed by the immense contribution of unorganized sector especially women who had inherited priceless skills in exquisite traditional handicrafts from their family and culture. But despite their expertise, they were yearning to get the right exposure to exhibit their talents that would improve their personal and professional front. Pallavi decided to tap the potential of these women and bring them on the forefront of designing industry. Apart from nurturing new breed of self confident and self-reliant women in the marginal societies, she has a penchant for paintings and has successfully exhibited her paintings in various national and international domains.

WHAT IS PALSH?

In India, women’s economic participation in the field of production of goods and services, as accounted in the national income statistics, is yet to get its due importance. Their work involvement – usually in unorganised sector – has always been low at 26% compared to 52% of men. The problem is that women have always been at work; only the definitions of work and work plan have never been defined or realistic to include their contribution to the economy and the society.

The necessity to bridge this gender gap and give the women folks the much deserved recognition, eventually, became the impetus behind Palsh.

Palsh has provided a new lease of life and economic independence to almost 40-50 underprivileged women artisans from in and around Delhi. These nimble hands, who belong to impoverished families with little or no source of direct income, have managed to become the backbone of Palsh as well as their families through their sheer determination and hard work. Now, they ride on the true sense of achievement by providing their services to the society.

RESEARCH AND DEVELOPMENT

Research and development in apparel industry is an ever evolving process. There are new developments, innovations, improvements in existing processes – in terms of fabric, style, stitching details, patterns, prints and trends.

Palsh conducts its own R&D for trendsetters, styling, detailing and patterns of the products in order to bring the best out of the lot. Innovations and research is also done in terms of fabrics and accessories.

Palsh also caters to the national independent buyers and export companies to satisfy the domestic and export demands.

OUR EMBROIDERY CACHE

We believe in the idea of bringing back the spotlight on plethora of ornate hand embroidery such as Sujni, Khatwa and Aari and various other handwork techniques.

Apart from the manual workforce, we also use state-of-the-art industrial embroidery machines in order to improve the efficiency in production. These machines not only help to achieve timely fulfilment of the demands, but also lend a fine touch of contemporary air to the designs and concepts.

Armed with the capability of churning out 100 units of stoles, scarves and other handmade fashion accessories in just couple of weeks, Palsh also promises to bring you the feel of Indian handicrafts as well as style which will surely enhance to your wardrobe.

With their array of novel designs in stoles and accessories that showcases its core value of reviving the rich Indian handicrafts and textiles, Palsh aims to weave modern design concepts into the contemporary distinctiveness of Indian handicrafts that is unique and effortless.